Canadian Local Business Guide: Mobile Marketing 101
By optimizing your website for mobile visibility, you’ll be placed higher in Google’s search engine results. Why is that? Because a large number of customers access the Internet through their smartphones and tablets, to ensure a quality service, Google gives higher placement for mobile friendly websites. Going mobile is no longer an option for your local business—it’s a necessity.
This guide provides:
An overview: an introduction on how mobile web is affecting consumers and Canadian businesses.
Tips on getting started: a step-by-step guide for building your mobile website.
Additional tips: some best practices for mobile marketing.
This guide will help you get your feet wet and set in you in the right direction when it comes to mobile marketing.