Your web browser is out-of-date

Please update your web browser for an optimized experience and get the whole capabilities of the Business Centre. Update my browser now

×

Learning Centre

Find out more about digital marketing and discover innovative ways to make your business thrive in the new neighbourhood.

The Dark Side of SEO and What to Watch Out For: Small Business Guide

  • Share
The Dark Side of SEO and What to Watch Out For: Small Business Guide

Google and other search engines rank websites on their pages based on a number of factors in an effort to create a good user experience. However, people have tried to deceive search engines in order to rank higher using underhanded techniques.

The problem with this strategy is that they’ll get caught and their website will be marked as spam and drop in search results. So if you want your website to remain relevant in search engines, avoid the dark side at all costs.

What’s in this guide:

  • How SEO Works: Learn how search engine works when it comes to determining the ranking of websites.

  • Mistakes to Avoid: Discover all of the important mistakes to watch out for so that your website does not get red carded.

  • Best Practices: Follow these best practices so that your website can rank higher in search engine results.

Find out how to stay away from the dark side of SEO so that your website remains relevant in search engines.

What are you waiting for? Download this free guide now!

  • Share

Stay updated on marketing trends

Sign-up for our free newsletter and get valuable information on digital marketing that you can use to reach more customers.

By subscribing to this Newsletter, you are entering into a written agreement with Yellow Pages Digital & Media Solutions Limited and you understand that you will be bound by the Terms of Services Agreement.